In 2024 we’ve seen how short-form content has dominated social platforms, the rise and staying power of AI within the music industry as new emerging technologies, platforms, and tools take off with artists and the teams behind the scenes, direct-to-fan and micro-community marketing strategies designed to deepen and nurture fan relationships, and a whole lot […]
We’ve curated our list of innovative music marketing strategies we’ve seen implemented by a variety of music artists and label teams throughout 2024. Our prediction is that many of these continue to be experimented with and tested by artists of all sizes, both emerging and established, as we quickly shift into 2025! Key takeaways: There’s […]
It’s time for our first of many client case studies, let’s dive in. About JUDVH. Born in Nigeria, JUDVH (pronounced Judah) was raised by parents with strong, differing musical influences. JUDVH tells stories of love, loneliness and power through music, blending genres to create a powerful soundscape and a captivating live performance. For lovers of […]
Digital marketing is always evolving. We spilled the tea on what’s new, what’s coming, and what’s here to stay on social on our monthly Q&A Power Hour. What are UNE’s Q&A Power Hours? These sixty minute sessions are driven by submitted questions from our community where we share educational gems related to music marketing, social […]
It’s 2024, of course that means new marketing trends and changes on social. Let’s discuss. We shared a post earlier this week on Instagram outlining some of the biggest gems to elevate your marketing in 2024 and wanted to spill all of the details on the blog as well. In five minutes or less, keep […]
A new year means new music releases from the Unearthly Studios team. Here at UNE, we love artist development and of course music marketing. We are cultivating and developing future stars and building the foundation for success brick by brick and have more music releases our team is creating magic on coming all year long. […]
Our Founder Jazz Jackson went all in on the need to knows about music marketing. It’s the start of the year (just we’re still saying that), and we’re back with all new blog posts and music marketing gems for our UNEARTHLY INSIDERS community. Stay tuned for the latest from our team with educational gems and […]
Introduction Music marketing is an essential part of the music industry. It is the process of promoting your music to your target audience, increasing your fan base, and gaining more exposure. However, there are several myths about music marketing that can hinder your success. In today’s blog post, we will debunk five common music marketing […]
